Digipak
& Magazine Advert Questionnaire
In order to gain my primary research, I created a questionnaire for both my magazine advert
and my digipak. This way I could gain more of an idea of what it is that would
interest my potential audience into read and purchasing both of these media. In
order to gain both qualitative and quantitative answer from my questionnaire, I
decided to create a group chat on Whatsapp, containing 10 girls and 8 boys.
This I will be able to gain my quantitative answers from the numerous amounts
of people in the group chat, along with qualitative answers from the open end
questions and so allowing them to explain their answers in details.
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